• The Russian company "VIADS" has been renamed to "NEMEDIA".
• Partnership with Rutube will allow "NEMEDIA" clients to exclusively place content on the popular video platform.
• New office in Moscow City

The company, formerly known as "VIADS", has undergone significant changes, announcing its rebranding and new name — "NEMEDIA". This decision was made in connection with the expansion of strategic plans and the strengthening of partnership relations with the video hosting service Rutube, as well as the opening of a new office in Moscow.

Partnership with Rutube

Collaboration with Rutube opens up unique opportunities for "NEMEDIA" clients to place exclusive video content. The company now offers services for selecting video materials for integration onto the business pages of its clients, even if they do not have their own video content.

Innovative Solutions and Team Expansion

Xenia Andreeva, the executive director of "NEMEDIA", emphasizes that the new name of the company symbolizes not only changes but also the aspiration to improve the services offered. "Opening an office in the prestigious Moscow City confirms our ambitions for further development and cooperation with major brands," adds Andreeva. In the near future, the company plans to expand its staff by attracting new specialists.

To Publishers

Nothing is clear, but it's very interesting. It seems that the old #video functionality for monetization hasn’t gone anywhere. But this is not certain.