Pub Mag

How Many Adapters Are Enough?

Battleboard: Leadership Shift

Contextual Whitelists

YAN: How to Increase Website Monetization Efficiency

Autonomous Operation of HBTracker

Overview of VAST Inspector by UMG

Battleboard: February 2025 — Two Kings and Their Court

Beyond the Hype: AI vs ML in Marketing

Overview of the Header Bidding Library by Yandex

January results and plans for February

2025: Predictions for Publishers

Scammers are hijacking Google Ads accounts from advertisers

Too heavy advertising

January Holidays

Bid request

Yandex Advertising: Monetization Technologies 2024

How I linked data from HBTracker and LibTracker and what came out of it

What is bot traffic?

Phrasebook for working with SSP

Autumn update of advertising analysis tools

Advertising in Telegram Mini Apps

Google AdSense launches a new ad format

Television in the Internet Age

IAB Tech Lab unsuccessfully attempted to acquire Prebid in 2021

HBTracker has reached 3,000 auctions in its database